Website build and Meta Ads case studyBuilding PopHaus from first ad to paid booking.
- Website Design
- Online Booking & Payments
- Meta Ads
- Facebook & Instagram
- Local SEO
Client Overview
PopHaus rents portable inflatable nightclub venues for weddings, corporate events and private parties in the Buffalo, NY area. Cedar built the entire website from start to finish and runs the company's Facebook and Instagram advertising.
The Challenge
PopHaus offers a product most people have never seen before. The business needed a site that could show the experience clearly, turn interest into quote requests, and handle bookings, deposits and payments without a long chain of phone calls and emails. It also needed a steady way to reach people planning parties in the area.
Cedar's Approach
Cedar designed and built the PopHaus website from the ground up around the way customers actually book an event: browse the venues and extras, request a quote, book a date, and pay. Behind the scenes, Cedar built a private admin area for managing bookings, the calendar, customers and email. On the advertising side, Cedar manages Meta Ads on Facebook and Instagram, where an eye-catching visual product like PopHaus performs best.
What Cedar Implemented
- Complete custom website design and build
- Quote request flow for events
- Online booking with deposits and balance payments
- Booking confirmation and customer email messages
- Private admin area for bookings, calendar and customers
- Event-type, service-area and party-ideas pages for local search
- Facebook and Instagram ad campaigns (Meta Ads)
- Ongoing campaign management and site improvements
Business Benefit
PopHaus now has one connected system that takes a customer from seeing an ad on Facebook or Instagram to requesting a quote, booking a date and paying online. The owners spend less time on manual scheduling and payment follow-up, and the ads keep the brand in front of local party planners.
Results vary based on the business, market, offer, budget, competition, available data and implementation. Cedar does not guarantee identical outcomes.
Client Testimonial
“Cedar Digital automated my booking system. It was fully customized and now links to my Google Calendar and website backend so I don't have to manage another third party platform to manage my business. Amazing work.”
Related Cedar Services
Meta Ads for small business
Facebook and Instagram campaigns for brands where visuals and retargeting matter.
Small-business website design
Websites built for usability, clarity and the way a business actually sells.
Automation for small business
Booking, payment and follow-up systems that reduce manual work.
Custom digital marketing strategy
Every Cedar engagement is scoped to the business rather than sold as a package.
Where Cedar Works
Cedar has deep experience helping businesses across Western New York. Read more on Cedar's Buffalo, NY digital marketing page or review Cedar's nationwide small-business digital marketing page. You can also browse all Cedar client results.
Request a custom recommendation.
Tell Cedar about your business, market and goals. We review the opportunity and respond within one business day.
Call 716-697-6485